Residential care homes and domiciliary care companies don’t just provide services; they are an integral part of the communities they serve. PR can act as a channel to engage with these communities, understand their needs, and respond effectively. Hosting community events, partnering with local organisations, and supporting local causes are just a few ways to […]
Boost Your Care Home’s PR & Marketing with Chew PR: A Special Podcast Feature in Care Home Management Magazine In the ever-competitive world of care home management, standing out from the crowd is more essential than ever. Care home owners are constantly on the lookout for innovative ways to enhance their image and reputation. If […]
PR provides an opportunity for residential care homes and domiciliary care companies to showcase their dedication to quality care. Highlighting professional staff, innovative care practices, and personal success stories offers a transparent view of your organisation’s commitment to its clients. This helps create a positive image and establishes your place as a high-quality provider in […]
Trust is paramount in the social care sector. Families entrust the care of their loved ones to residential care homes and domiciliary care companies. PR can serve as a powerful tool to build and maintain this trust. By highlighting stories of excellent care and sharing testimonials from satisfied clients, PR efforts can offer evidence of […]
Public Relations (PR) is an essential tool in any industry, but in the social care sector, it takes on a unique level of significance. Residential care homes and domiciliary care companies provide crucial services that directly impact the lives of individuals and families. PR is not just a promotional tool, but a medium for these […]
Embrace the full potential of PR, and see how it can take your business or organisation to the next level. Improved Brand Awareness One of the main benefits of PR is improved brand awareness. PR strategies such as media coverage, influencer marketing, and social media management can help businesses and organisations reach a wider audience. […]
How many PR opportunities have you missed? How do you achieve better brand awareness through influence marketing? And before you ask, influence marketing it is a form of marketing that puts your company in front of new and existing audiences helping you build trust for your brand and service. Don’t miss your opportunity, these takeaway […]
Achieving press coverage for care homes can provide a huge dose of recognition and credibility for the care services you offer. The trick is to make it as human as possible. Everyone like a good story, especially when it has a local and social connection. You can achieve this too. Here I share with you […]
2023 is the year to share your care home story Stay connected and keep sharing the human side of care with stories. Every day there are hundreds of good stories in care homes that are never shared. This is a missed opportunity! Sharing your stories will almost certainly get you noticed. It shows to potential […]
What could be better than sharing a very festive story during the month of December. Care Home Activities Coordinator Makes Christmas Wishes Happen Care Home Activities Coordinator Trayce Archer-Pullen makes Christmas happen for Melbourne House Care Home in Aspley. When Trayce casually had a conversation with Gill Dickenson, retired art school teacher and volunteer at […]